November 2010

Freedom Leisure Website Redesign
Thursday, 25th November 2010

Zube have recently completed a web redesign for Freedom Leisure providing a more modern look and feel for the company.

Freedom leisure are the largest provider of community leisure in Sussex. With 19 leisure and entertainment venues throughout East and West Sussex and one in Kent, you will find fantastic fitness, sport and leisure facilities for the whole community.

As a not for profit organisation they are all about providing value for money leisure opportunities that are available to everyone and any financial surplus is reinvested back into the centres to ensure this happens.

At their centres you will find a team of people who will make every visit you make an enjoyable and beneficial experience. It is great service and friendly people that set freedom leisure apart from other leisure and fitness providers.

So if you are looking for a way to get fit, stay fit, enjoy some fun with your family or just to enjoy a great cup of coffee then let freedom leisure "show you how".

Check out the Zube digital portfolio for more examples of our web design work.

Zone4biz Branding
Monday, 15th November 2010

Zube are pleased to announce the new branding design for Zone4biz.

Zone4biz have extensive experience in the provision of support services to business clients, in addition to which they have formed a variety of strategic relationships with well established and respected partners, all of whom are passionate about delivering innovative and value add solutions, and have the infrastructure and resources to do so.

They have helped a wide variety of clients from a broad array of business sectors to develop their business skills and, through alliances and association with a host of professional organisations, to develop and evolve their business infrastructure and performance successfully.

To see more examples of Zube branding check out the Zube branding portfolio.

Bpas Christmas Emailer
Thursday, 11th November 2010

Zube Creative have designed a promotional emailer to kick off the bpas Christmas advertising campaign (see promotional message below).

It wasn't just Rudolf's nose that was red and throbbing on Christmas Day.

We all like a bit of fun at Christmas and why not?

Trouble is, it can sometimes lead to an unplanned pregnancy or a sexually transmitted infection.

So make sure you keep some condoms handy.

That way you can be free to be a Dasher, Dancer, Prancer or even a Cupid without the worry.

Could your organisation benefit from a strategically designed email campaign to engage your customers and promote your brand? Zube will work with you to produce visually stunning and targeted email designs to get your message across to your customers with the click of a button. We can even send the emails for you with our state of the art email marketing software RadicalIQ. Check out the Zube Creative media portfolio for examples of our digital design work, and don't hesitate to get in touch if you think we can help.

Red Laser - A Great iphone App
Wednesday, 10th November 2010

There already are a few barcode related applications in the app store, but they all have one thing in common - they don't really work. Red Laser, which has just hit the iTunes App Store, is the ultimate iPhone barcode scanner, which works just like one of those red-laser scanners at the checkout. Red Laser is made by Occipital, the minds behind ClearCam, the application which is responsible for greatly enhancing the iPhone's camera.

Scan an item, and instantly have access to a bunch of online prices and information. Scan movies at the store and beam them to your TiVo. Scan a book and check for online reviews. Scan a food item and add it to your grocery list.

The RedLaser application allows you to use Google product search to find online prices, and allows you to keep a list of all your scanned items.

RedLaser is certainly a great shopping assistant for every iPhone user.

The Design Council's grant scheme should boost industry media coverage
Monday, 1st November 2010

The Design Council's £100,000 grant scheme for design initiatives is a welcome move by an organisation that has often failed to capture the hearts and minds of the creative community. There is nothing like putting your money where your mouth is.

This move, taken alongside ventures involving product designers, such as the array of healthcare and anti-crime projects in which the council has engaged with senior civil servants, supports the view of Design Council chief design officer Mat Hunter that 'What's so exciting about the Design Council is that it's about doing'.

Indeed, Hunter's appointment earlier this year is evidence of a shift in focus for the council back towards the design community, having ploughed a furrow through potential clients in the private and public sectors in many of its programmes to date. His background in product and interaction design and experience at Ideo stand him in good stead as an industry leader designers can rally around.

We can only surmise that Hunter's interest in design in the wider social and sustainability context carries clues for the sort of projects the council is trying to attract to the grant scheme. It would certainly tie in with its support of the Designs of the Time project in the North East and now Cornwall and the Isles of Scilly. The good news is that the grants aren't meant to fund projects, but to help document them or promote them to a broader audience. This should mean more media coverage for UK design, at local, national or international levels.

Refreshingly, the emphasis will be on current initiatives and, hopefully, new design thinking. This marks a departure from the likes of the otherwise excellent BBC Two series The Genius of Design: Ghosts in the Machine, which tend to be retrospective and concentrate on 3D design. It will also involve design that is local and close to ordinary people's lives.

Source: Design Week